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Wisconsin’s measles vaccination rates for young children have dropped notably since 2013, placing the state second-worst in the U.S.
As measles cases surge in Texas, reaching nearly 100 reported infections, Wisconsin faces its own public health challenge with vaccination rates plummeting to concerning levels. The state now ranks second-to-last nationwide in measles vaccination coverage among kindergartners, highlighting a growing vulnerability to potential outbreaks.
Wisconsin’s declining vaccination rates raise concerns
Recent data from the Wisconsin Department of Health Services reveals a troubling trend: only 81.6% of two-year-olds received at least one dose of the measles vaccine in 2023, marking a significant decline from 88.2% in 2013. This falls well below the Centers for Disease Control and Prevention‘s recommended 95% community vaccination rate needed to prevent outbreaks.
Several counties have experienced dramatic decreases over the past decade. Monroe County saw rates drop from 81.6% to 58.9%, while Iron County declined from 93.3% to 72.5%. Marquette County also witnessed a substantial decrease, falling from 84% to 65.4%.

Multiple factors contribute to vaccination hesitancy
Dr. Jim Conway, a pediatric infectious disease professor at the University of Wisconsin’s medical school, points to several factors behind the declining rates. “These ‘old-fashioned diseases,’ as one parent said to me a couple weeks ago, just aren’t as concerning,” he explained, describing what he calls a “recency phenomenon.”
The COVID-19 pandemic has also influenced public trust in healthcare recommendations, while reduced access to preventive care services has created additional barriers. Some rural areas, like Florence County, report increasing requests for vaccination requirement waivers, despite offering mobile clinics and free vaccines through the CDC’s Vaccines for Children program.
Geographic disparities in vaccination coverage
The vaccination landscape varies significantly across Wisconsin. While some counties like Fond du Lac, Brown, Pierce, and St. Croix showed slight improvements, others experienced substantial declines. Vernon and Clark counties reported particularly low rates, with less than 50% of kindergarten-aged children receiving both recommended measles shots in 2023.
Annette Seibold, Florence County’s top public health official, attributes much of the hesitancy to misinformation rather than access issues. “That’s when we would find out, from the parents or caretaker, that they’re not going to vaccinate,” she said, describing follow-up calls to families whose children haven’t received their shots.
This story was generated in part by AI and edited by The UpNorthNews staff.
This article first appeared on Good Info News Wire and is republished here under a Creative Commons license.
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