
After a white Madisonian made headlines for moonlighting as a Native person, we hear from them and the tribe members hurt by their actions.
In early 2020, an “Indigenous artist” made headlines for urging the owners of a new Madison music venue to change its name. The venue was called The Winnebago, and the person, who referred to themself as “nibiiwakamigkwe,” said the name wasn’t appropriate for a white-owned business.
“I’m glad the owners have decided to no longer profit from the identities of Indigenous peoples,” they wrote in an editorial for Our Lives Wisconsin after the owners eventually relented and rebranded as The Burr Oak.
The problem? The person, whose real name is Kay LeClaire, is not Indigenous and was, in fact, profiting from the identities of Indigenous peoples, according to an expose by Madison 365.
In addition to being a member and co-owner of giige, a queer Indigenous artists’ collective, LeClaire made money off of several artists’ stipends, a paid residency at the University of Wisconsin, a place on the Missing and Murdered Indigenous Women Task Force, and various speaking gigs and art exhibits across the state.
Their Reaction
LeClaire declined our request to be interviewed but emailed a brief apology to Madison365 after they revealed their fully fabricated identity.
“I am sorry,” they wrote. “A lot of information has come to my attention. I am still processing it all and do not yet know how to respond adequately. What I can do now is offer change. Currently, this means that I am not using the Ojibwe name given to me and am removing myself from all community spaces, positions, projects, and grants, and will not seek new ones.”
LeClaire also declined to answer follow-up questions, including who gave them their Ojibwe name and what information “came to their attention.”
Indigenous Reaction
We connected with Dawn Moneyhan, a Native American and tribal member of the Little River Band of Ottawa Indians, to get her response.
“My opinion starts with, ‘Wow,’ but no surprise,” she said. “I see someone who appears to be mentally ill and to have committed a federal felony in profiting from claimed indigenous-made art, as well as a potential form of identity theft that needs to be prosecuted and held accountable for their actions while receiving treatment for their mental illness.”
“Mentally healthy people just don’t do something like that,” she added.
What You Can Do
LeClaire’s ability to easily impersonate an indigenous person reveals another problem: how little attention is paid to Wisconsin’s Native community.
“While we need allies, we need sincere allies who present themselves as such, not people who seek to profit off of us,” Moneyhan explained.
Her requests?
- If you see something, say something. “If in doubt, reach out and ask,” she said. “Many of our tribes have websites. We’re just a few clicks away.”
- Shop at actual Native-run small businesses {and non-profits), or plan a visit to one of these nine reservations in Wisconsin.
Stop supporting people who are profiting off Indigenous culture. County fairs, carnivals, and other places with “living history events” are often not affiliated with actual tribes. Ask to see a tribal ID or enrollment card before giving someone your money.
Support Our Cause
Thank you for taking the time to read our work. Before you go, we hope you'll consider supporting our values-driven journalism, which has always strived to make clear what's really at stake for Wisconsinites and our future.
Since day one, our goal here at UpNorthNews has always been to empower people across the state with fact-based news and information. We believe that when people are armed with knowledge about what's happening in their local, state, and federal governments—including who is working on their behalf and who is actively trying to block efforts aimed at improving the daily lives of Wisconsin families—they will be inspired to become civically engaged.


New Biden rules deliver automatic cash refunds for canceled flights, ban surprise fees
In the aftermath of a canceled or delayed flight, there’s nothing less appealing than spending hours on the phone waiting to speak with an airline...

One year on the Wienermobile: The life of a Wisconsin hotdogger
20,000+ miles. 16 states. 40+ cities. 12 months. Hotdogger Samantha Benish has been hard at work since graduating from the University of...

Biden makes 4 million more workers eligible for overtime pay
The Biden administration announced a new rule Tuesday to expand overtime pay for around 4 million lower-paid salaried employees nationwide. The...

‘Radical’ Republican proposals threaten bipartisan farm bill, USDA Secretary says
In an appearance before the North American Agricultural Journalists last week, United States Department of Agriculture (USDA) Secretary Tom Vilsack...