New Wisconsin Ads Advocate for the Right to Contraception

The Americans for Contraception Education Fund has taken a step to advocate for the passage of the “Right to Contraception Act” in Wisconsin. This new campaign includes a series of  videos, audio ads, and digital media to explain the importance of securing the right to contraception and protecting personal freedom against what they see as a far-right attack. 

The Americans for Contraception Education Fund has taken a bold step to advocate for legislation to pass the “Right to Contraception Act” in Wisconsin. This new campaign features a series of videos, audio ads, and digital media to explain the importance of securing the right to contraception and protecting personal freedom against what they see as a far-right attack.

The campaign includes one 15-second video that says debates over fresh vs. fried cheese curds, pitchers vs. pints of beer, and perch or walleye are debates worth having.

“But when politicians debate our right to contraception, we have a problem,” the narrator says.

The series include the following: 

• ‘Debates Worth Having’ – Available on Youtube and OTT platforms
• ‘Beth’ Explainer Video – Available on YouTube and OTT platforms
• ‘Freedom’ – Available on YouTube and OTT platforms
• ‘Why’– Available on YouTube and OTT platforms
• ‘Mother’ Audio – Available on Pandora and Audio Streaming
• ‘Done’ Audio – Available on Pandora and Audio Streaming

In addition to the ads, the campaign features billboards strategically placed in and around Milwaukee–and just in time for the GOP debate–surely a sight the candidates couldn’t miss.  

“Americans for Contraception’s latest ads highlight the essential role that contraception plays in addressing various health conditions and providing individuals with the freedom to make informed decisions about their reproductive choices. We must fight to protect our fundamental right to basic freedom and contraception now – before it’s too late,” said American for Contraception Education Fund’s Ashley Franz.

The group said it’s a six-figure buy in Madison, Milwaukee and Green Bay  will run on multiple platforms, including TV and streaming services. The ads will run through the end of August.

Last year, 195 House Republicans, including Wisconsin Reps. Scott Fitzgerald, Mike Gallagher, Glenn Grothman, Bryan Steil, and Tom Tiffany voted against the Right to Contraception Act, which would have codified the right to contraception in federal law. It only passed the House thanks to the support of all 220 Democrats then in the majority. Senate Republicans proceeded to block all action on the measure – sponsored by Senator Tammy Baldwin – in the Senate. They just just did so again around the first anniversary of the Dobbs decision.